Need your makeup done but can’t afford expensive salon prices of $50 from places like Sephora or MAC? Well now there is a cheaper and just as great alternative: Instagram makeup gurus. Young entrepreneurs are now branching out their amateur makeup business by advertising it on Instagram.
Most of these Instagram makeup gurus are high school or college students who have talents with makeup. The makeup gurus run their business by creating Instagram accounts where they post before and after pictures of their makeup skills on clients. A description of all the products use can be found in the description under the photo.
To book an appointment to get your makeup done, contact information is placed on their Instagram bio. Sometimes contacting the gurus can be as simple as direct messaging them on Instagram. Pricing for these makeovers can range from 20 to 50 dollars. Once you book an appointment, all you need to do is show up at their house at your designated time and within one to two hours your makeup should be done.
Differences from professional salon makeup artists and Instagram makeup gurus are that the gurus are more close to the high school age range and can understand better what we want and don’t want done to our face. Instagram gurus use a wide range of makeup products and can honestly recommend you products, while professional makeup artists tend to recommend you products from their own store.
A few local, Bay Area Instagram makeup gurus are “makeanhup” and “vivian.mua.” I actually had the pleasure of booking and getting my makeup done by one of these Instagram makeup gurus, “makeanhup” for prom. Her house wasn’t a far drive from mine, and she was very nice and gentle while doing my makeup. My makeup lasted the whole day.
In all, I would prefer and recommend Instagram makeup gurus over professional salon makeup artists for their cheaper prices and wider range of makeup products.